Terms & Conditions

Welcome to Firevera Private Limited (operating as Firevera Private Limited). These Terms and Conditions govern your use of our website (www.bluemirae.com) and the services, products, and content provided herein. By accessing or using this website, you agree to comply with and be bound by these terms. Please read them carefully before proceeding.

1. Acceptance of Terms

By visiting, browsing, or purchasing from Firevera Private Limited (operating as Blue Mirae), you ("Customer," "Buyer," "User," "you," or "your") agree to these Terms and Conditions and the linked Privacy Policy in full. This acceptance forms a binding legal agreement between you and Firevera Private Limited. If you do not agree with any part of these terms, you must refrain from accessing or using our website, products, or services.

You acknowledge and accept that:

Terms Updates: These terms may be updated periodically at the sole discretion of Firevera Private Limited to reflect changes in policies, legal requirements, or improvements to the website and services. Such updates will be effective immediately upon posting on this page, and it is your responsibility to stay informed of these updates. Firevera Private Limited will make reasonable efforts to notify users of significant changes through prominent notices on the website or via email. However, your continued use of the website after the updates signifies your agreement to the revised Terms and Conditions, even if you have not specifically reviewed the updated content.
Review Responsibility: It is your responsibility to review these Terms and Conditions regularly to ensure that you stay informed about the latest provisions. Updates to these terms may include changes in policies, legal requirements, or improvements to our website and services. Firevera Private Limited strives to provide clear and accessible communication about any modifications, but it remains your obligation to remain updated. Ignorance of the changes does not exempt you from adhering to them. For ease of access, the latest version of these Terms and Conditions will always be available on this page, and we encourage you to check periodically.
Legal Compliance: By accessing the website, you agree to fully comply with all applicable local, state, national, and international laws and regulations governing your use of this platform. This includes adhering to laws related to intellectual property, data protection, consumer protection, and e-commerce regulations. It is your responsibility to ensure that your activities on the website are lawful and do not infringe upon the rights of others. Firevera Private Limited reserves the right to monitor, report, and take action against any violations of applicable laws, which may include restricting access to the website, terminating user accounts, or pursuing legal remedies. Users found in violation of these laws may be subject to civil or criminal penalties in accordance with applicable legal frameworks.
Entity Representation: If you are accessing the website on behalf of a legal entity, such as a company, partnership, or organization, you confirm that you are duly authorized to act on behalf of and bind that entity to these Terms and Conditions. This includes ensuring that the entity complies with all applicable laws, regulations, and obligations outlined in this document. Any use of this website by an entity is conditional upon the authorized representative's acceptance of these terms without modification. Furthermore, the entity shall be responsible for any actions taken by its representatives, employees, or agents on the website. Firevera Private Limited reserves the right to request verification of your authority and may restrict access or services if such verification is not provided or deemed insufficient.

2. Eligibility

To access or use this website, you must meet the following eligibility criteria:

Age Requirement: You must be at least 18 years old to access or use this website. If you are under 18, you may only use the website under the strict supervision of a parent or legal guardian who agrees to be bound by these Terms and Conditions. Any violations of this rule may result in the suspension of access and potential legal action.
Legal Authority: By accessing the website, you confirm that you possess the legal capacity to enter into a binding agreement. This entails that you are not prohibited by any local, national, or international laws from entering such agreements. Misrepresentation of your legal authority may lead to termination of your access to the website.
Compliance with Laws: You agree to adhere to all applicable local, state, national, and international laws and regulations when accessing or using the website. This includes compliance with intellectual property laws, consumer protection regulations, and any other applicable e-commerce standards. Failure to comply may result in the termination of your access and legal recourse where necessary.
Representation of Legal Entities: If you are using the website on behalf of a company, organization, or other legal entity, you affirm that you are fully authorized to bind that entity to these Terms and Conditions. You also confirm that all actions performed on behalf of the entity comply with these Terms. Any breach of this representation may result in termination of access and potential liability for the entity and its representatives.

Failure to meet these eligibility requirements will lead to the denial or termination of access to the website and its associated services. Firevera Private Limited reserves the right to verify your compliance with these eligibility criteria at any time.

3. Products and Services

Product Descriptions: We strive to ensure that all products listed on the website are described with the utmost accuracy, including details about the materials, sizes, colors, and other relevant attributes. However, we do not warrant that the descriptions, images, or other content are entirely free of errors. Variations in color, texture, or appearance may occur due to the use of natural and handwoven materials or differences in display settings.
Product Availability: All products are subject to availability and stock levels. We reserve the right to modify or discontinue any product or service at our discretion without prior notice. If a product becomes unavailable after an order has been placed, we will notify you promptly and provide options for substitution, backorder, or cancellation with a full refund.
Customization Services: For products eligible for customization, specific instructions must be provided at the time of order placement. Once submitted, customization details cannot be altered. Customized products are non-returnable and non-refundable unless they are defective or damaged upon delivery.
Sustainability Commitment: Many of our products are crafted using handwoven textiles, eco-friendly processes, and natural fibers sourced from culturally significant clusters across India. This not only ensures a minimal environmental footprint but also preserves traditional craftsmanship. Each product reflects the uniqueness of the artisan's touch, and slight variations in weave, texture, or finish should be celebrated as part of its artisanal nature. Our commitment extends to using sustainable dyes, biodegradable packaging, and supporting fair trade practices, ensuring that our products are safe for both people and the planet.

4. Pricing and Payment

Pricing: Prices for our products are listed in INR (Indian Rupees) unless stated otherwise. We strive to maintain accurate pricing but reserve the right to correct any errors or typographical mistakes. In the event of incorrect pricing, we will inform you promptly, and you will have the option to reconfirm or cancel your order.
Taxes and Duties: Prices include applicable Goods and Services Tax (GST) for Indian customers but may exclude additional shipping charges, local levies, or import duties for international orders. It is the responsibility of international customers to ensure compliance with their local customs regulations.
Payment Methods: Payments can be made via credit cards, debit cards, net banking, Unified Payments Interface (UPI), and other digital payment gateways listed on the website. All payment information is securely processed in compliance with applicable data protection laws.
Failed Transactions: We are not responsible for transaction failures caused by connectivity issues, insufficient funds, payment gateway errors, or technical disruptions beyond our control. However, we are committed to assisting you in resolving such issues. If a payment problem arises, please contact our customer support team with the following details:
- Transaction ID
- Payment Method Used
- Date and Time of Transaction

Our team will work with the payment gateway provider to investigate and resolve the issue promptly. Please note that while we will make every effort to assist, refunds or duplicate payments will be processed in accordance with our refund policy. Customers are encouraged to ensure stable internet connectivity and sufficient account balance before initiating a transaction to minimize the likelihood of failures.

Refunds for Overpayments: In the event of overpayment or duplicate payment, refunds will be processed within 12-15 business days after the issue has been identified and verified by our support team. The refunded amount will be credited to your original payment method. If additional documentation or confirmation is required to process the refund, the customer will be notified promptly. Please note that any delays caused by your financial institution are beyond our control, and we recommend contacting them directly in case of extended processing times.
Security: Firevera Private Limited takes your financial security seriously and implements robust measures to protect your sensitive information. We use industry-standard encryption protocols (SSL/TLS) to ensure that your payment details and personal data are securely transmitted and stored. Additionally, our payment processing partners adhere to PCI DSS compliance standards, offering a secure and reliable transaction experience.

However, it is also your responsibility to safeguard your account information. Customers should:

Keep their login credentials private and secure.
Avoid sharing sensitive details such as passwords or OTPs with anyone.
Regularly update passwords and use strong, unique combinations.
Ensure they are accessing the website from secure and trusted devices and networks.

Firevera Private Limited is not liable for breaches caused by your failure to maintain the confidentiality of your account information. In the event of suspected unauthorized access to your account, please notify our customer support team immediately for assistance.

5. Orders

Order Acceptance: Your order is considered confirmed only after we send an order confirmation via email or SMS. We reserve the right to review and validate all orders before confirmation to ensure accuracy and prevent fraudulent activity.
Cancellation Policy:
- Orders can be canceled within 24 hours of placing the order without incurring any charges.
- After 24 hours, cancellations may incur processing fees to cover administrative and handling costs.
- Orders that have already been dispatched cannot be canceled. In such cases, customers may follow the return process outlined in the Returns and Exchanges section.

Order Modification: Modifications to orders, such as changes to the shipping address, product selection, or quantities, are not guaranteed and are subject to approval. Requests must be submitted within 24 hours of order placement. Our customer service team will assess the feasibility of the requested changes. If modifications are possible, we will confirm them via email or phone. However, once the order has been processed, dispatched, or customized, modifications cannot be accommodated. Customers are encouraged to double-check their order details before finalizing the purchase to minimize the need for changes.
Right to Refuse: Firevera Private Limited reserves the right to refuse any order under circumstances such as product unavailability, incorrect pricing, suspected fraudulent activity, or other valid reasons that may arise during order processing. This right ensures that we maintain the integrity of our operations and safeguard both our business and our customers. In such cases, the customer will be promptly notified through email or SMS, explaining the reason for refusal. Any payments made toward the refused order will be refunded in full within 7-10 business days, using the original payment method. If further verification or clarification is required, our support team will reach out to the customer to resolve any outstanding concerns.
Bulk Orders: Orders that qualify as bulk purchases (large quantities or wholesale inquiries) are subject to specific terms and conditions tailored to their scale and complexity. These may include longer lead times for production, specific payment schedules (including advance payments), and detailed cancellation policies. Customers placing bulk orders are strongly encouraged to reach out to our customer support team before finalizing their purchase to discuss order requirements, timelines, and applicable terms. Such orders may also qualify for discounts or special pricing based on volume and agreement. We ensure personalized assistance and transparent communication throughout the process to facilitate a seamless experience for our bulk order customers.

6. Shipping and Delivery

Shipping Policy: We strive to process and dispatch all orders within 3-7 business days from the date of order confirmation, excluding weekends and public holidays. Processing times may vary during high-demand periods, such as holidays or sales, and customers will be informed of any significant delays.
Delivery Timeline: Estimated delivery times are displayed during checkout and depend on the delivery destination and shipping method selected. While we aim to meet these timelines, external factors such as weather conditions or carrier delays may affect delivery schedules.
International Shipping: For international orders, customers are responsible for any duties, taxes, or customs clearance fees that may apply upon the arrival of the shipment in their country. We recommend checking with local customs authorities for detailed information on applicable charges. International delivery times may also vary based on customs processing durations.
Shipping Costs: Shipping costs are calculated at checkout based on the order's destination, weight, and shipping method chosen. Any promotional offers or discounts on shipping will be applied automatically at checkout if applicable.
Delays: Firevera Private Limited is not liable for delivery delays caused by factors beyond our control, such as shipping carrier disruptions, customs clearance issues, or unforeseen events like natural disasters. In such cases, we will work with the carrier to provide updates and resolve issues as quickly as possible.
Tracking: Customers will receive a tracking number once their order is dispatched. This allows real-time tracking of the shipment until it reaches its destination.
Failed Deliveries: If a delivery fails due to an incorrect address provided by the customer, unavailability of the recipient, or refusal to accept the package, the customer will be responsible for any additional shipping fees incurred for re-delivery or return to sender.

7. Returns and Exchanges

Eligibility: Returns and exchanges are accepted only for items that meet the following conditions: they must be unused, unwashed, undamaged, and include the original tags and packaging. Any item that fails to meet these criteria may be rejected for return or exchange.
Return Period: Returns must be initiated within 10 days of receiving the order. This period begins from the day the item is marked as delivered by the carrier. Requests made after this period will not be eligible for return.
Non-Returnable Items: Custom-made or personalized products, including those altered at the customer's request, are not eligible for returns or exchanges. Additionally, items marked as "final sale" or "non-returnable" at the time of purchase are also excluded from returns.
Refund Policy: Refunds are processed within 12-15 business days of receiving the returned item. All items will undergo a thorough inspection to ensure they meet the eligibility criteria. Refunds will be credited to the original payment method used during the purchase. Please note that shipping charges are non-refundable, except in cases of defective or incorrect items.
Exchange Policy: Exchanges are allowed only for the same product in a different size or color, subject to stock availability. If the desired item is not available, customers may opt for a refund or select a different product of equal or greater value by paying the price difference. Exchanges must be initiated within the return period and follow the same eligibility criteria.

8. Intellectual Property

All content on the website, including text, images, logos, graphics, designs, product descriptions, videos, software, and other digital assets, is the exclusive intellectual property of Firevera Private Limited (operating as Blue Mirae). This content is protected under Indian and international copyright, trademark, and intellectual property laws. Unauthorized use, reproduction, modification, distribution, or republication of this content, in part or whole, without prior written consent from Firevera Private Limited, is strictly prohibited. Any such infringement will be pursued to the fullest extent permissible under applicable laws to safeguard the brand's rights and uphold its integrity.
Copyright Protection: All original materials on this website, including but not limited to website layout, images, graphics, designs, product descriptions, videos, and written content, are the intellectual property of Firevera Private Limited. These materials are protected under Indian and international copyright laws. Any unauthorized copying, reproduction, distribution, modification, or publication of these materials, in part or in whole, is strictly prohibited and will be subject to legal action. Written consent from Firevera Private Limited is required for any permitted use of this content for purposes beyond personal, non-commercial use.
Trademark Protection: The brand name "Blue Mirae," its logo, tagline, and other associated trademarks, including any branding elements or identifiers, are the exclusive intellectual property of Firevera Private Limited. These trademarks are protected under Indian and international trademark laws. Unauthorized use, imitation, replication, or modification of these trademarks in any form is strictly prohibited. This includes but is not limited to using the trademarks for commercial purposes, counterfeit goods, or misleading representations.

Firevera Private Limited reserves the right to pursue legal action, including monetary damages and injunctions, against any individual or entity found infringing on these rights. Customers or third parties interested in utilizing the trademarks for partnerships or collaborations must obtain explicit written consent from Firevera Private Limited prior to any usage.

Permitted Use: Visitors may view, download, and print content from this website strictly for personal and non-commercial purposes. This includes accessing content for informational, educational, or personal reference. Any commercial use of the content, such as reproducing, modifying, distributing, or publicly displaying it, is strictly prohibited without prior written consent from Firevera Private Limited.

Additionally, users are prohibited from:
- Using the content in a manner that misrepresents or dilutes the brand "Blue Mirae."
- Altering or removing copyright notices or proprietary legends present on the content.
- Sharing downloaded or printed materials with third parties for commercial exploitation.
- Failure to adhere to these guidelines will result in immediate action, including legal proceedings to enforce intellectual property rights. For any intended commercial use, users must contact

Firevera Private Limited to obtain explicit permission.

Enforcement: Firevera Private Limited is committed to protecting its intellectual property rights and ensuring that its brand integrity is maintained. We reserve the right to take legal action against any individual or entity that infringes upon these rights. This includes, but is not limited to:
Unauthorized use, reproduction, distribution, or modification of content hosted on the website.
Commercial exploitation of proprietary content, including designs, logos, and trademarks, without written permission.
Misrepresentation of the "Blue Mirae" brand name or any of its assets for fraudulent or misleading purposes.

Legal actions may include, but are not limited to, monetary compensation for damages, injunctions to cease unauthorized activities, and criminal proceedings where applicable. Firevera Private Limited actively monitors for infringements and will pursue violations to the fullest extent of the law to protect its brand and intellectual property.

9. User Conduct

You agree not to:

Violate Applicable Laws or Regulations: You are prohibited from engaging in activities that breach any local, national, or international laws, including but not limited to intellectual property laws (such as unauthorized use of copyrighted content), data protection laws (such as the misuse of user data), and consumer protection regulations (such as providing false or misleading information). Such violations may result in immediate action, including legal consequences and suspension of access to the website and its services.
Engage in Fraudulent or Illegal Activities: You are strictly prohibited from engaging in activities such as unauthorized access to our systems, financial fraud including the use of stolen payment methods or false claims, or the submission of false or misleading information on the website. Fraudulent activities can include identity theft, the use of fraudulent or stolen credit cards, making chargeback claims without valid grounds, or falsifying personal or payment information during checkout. Engaging in such activities not only breaches these Terms but may also result in immediate account suspension, order cancellation, and legal consequences, including reporting to law enforcement agencies. Firevera Private Limited actively monitors for fraudulent behavior and reserves the right to take all necessary actions to protect its business and its customers. These actions not only violate our terms but may also result in severe legal consequences, including criminal prosecution. Firevera Private Limited reserves the right to investigate and report any suspected fraudulent or illegal activities to relevant authorities and take necessary legal action to protect the integrity of our business and the safety of our customers.
Attempt Unauthorized Access: Any attempt to gain unauthorized access to our systems, networks, databases, or other restricted areas of the website is strictly prohibited. This includes actions such as hacking, phishing, password guessing, bypassing security measures, or using tools designed to exploit vulnerabilities. Additionally, introducing malicious software, such as viruses or trojans, to disrupt or compromise the integrity of our systems is also prohibited. Engaging in such activities violates these Terms and applicable laws, and may result in immediate account suspension, order cancellation, and legal consequences, including reporting to relevant authorities. Firevera Private Limited actively monitors for unauthorized access attempts and reserves the right to take appropriate legal action to ensure the safety and security of our platform and its users.
Distribute Harmful Content: You are strictly prohibited from posting, uploading, or transmitting any malicious content, including but not limited to malware, viruses, worms, ransomware, or other harmful software that could compromise the website’s integrity or the safety of its users. Spam, phishing links, or any deceptive material designed to mislead users or damage their devices is also prohibited. Firevera Private Limited actively monitors for such harmful activities and reserves the right to take immediate action, including suspending accounts, blocking IP addresses, and reporting incidents to relevant authorities. Violations of this nature may also result in civil or criminal liability, and offenders will be prosecuted to the fullest extent of the law.
Misuse User Accounts: Accessing or attempting to access another user’s account without authorization, or impersonating any individual or entity, is strictly prohibited. This includes actions such as using stolen credentials, guessing passwords, or manipulating security vulnerabilities to gain unauthorized access. Additionally, impersonating another person or entity, whether for fraudulent purposes or to mislead others, is a serious violation of these Terms and applicable laws. Misuse of accounts undermines the security of the platform and the trust of its users. Violators may face immediate account suspension, legal consequences, and potential reporting to law enforcement authorities for further action.
Interfere with Website Operations: Engaging in activities that disrupt or obstruct the normal functioning of the website is strictly prohibited. This includes, but is not limited to, launching denial-of-service (DoS) attacks, distributed denial-of-service (DDoS) attacks, introducing malicious scripts or bots, or engaging in any other practices designed to overwhelm or impair website infrastructure.

Additionally, using automated tools such as scrapers, crawlers, or bots to extract data, overload servers, or manipulate website functionality without prior authorization is a violation of these Terms. Such actions compromise the experience and security of all users.

Firevera Private Limited actively monitors for such disruptive activities and reserves the right to take immediate action, including suspending accounts, blocking IP addresses, and pursuing legal remedies. Violators may be subject to civil and criminal liability, including prosecution under applicable cybercrime laws. Ensuring the smooth and secure operation of the website is a top priority, and all users are expected to engage responsibly.

Failure to adhere to these rules of conduct may result in the immediate suspension or termination of your access to the website and potential legal action.

10. Privacy

Your personal information is collected, stored, and used in accordance with our Privacy Policy. This includes data provided during account registration, order placement, and interactions with the website. By using the website, you consent to the collection, use, and processing of your data as outlined in the Privacy Policy, which adheres to applicable data protection laws.

We ensure the security and confidentiality of your data through robust encryption and secure storage practices. Your information is utilized only for legitimate purposes, such as improving user experience, processing orders, and personalizing services. Firevera Private Limited does not sell, share, or misuse personal data without explicit consent. If you have concerns regarding your data usage, you may refer to the detailed Privacy Policy or contact our support team for assistance.

11. Disclaimers and Limitations of Liability

No Warranties: All products and services are provided "as is" without warranties of any kind, express or implied. This includes, but is not limited to, implied warranties of merchantability, fitness for a particular purpose, or non-infringement. Firevera Private Limited does not guarantee that the products or services will meet your expectations, operate without error, or that any issues will be resolved within a specific timeframe. Customers are encouraged to review product descriptions carefully before making a purchase, as variations in texture, color, or design may occur due to the artisanal nature of some products. Firevera Private Limited disclaims responsibility for any inaccuracies or omissions in the website's content, though every effort is made to ensure its reliability and accuracy.
Limitation of Liability: Firevera Private Limited is not liable for any indirect, incidental, special, exemplary, or consequential damages that may arise from the use of our website, products, or services. This includes, but is not limited to, damages resulting from loss of data, revenue, profits, or other economic disadvantage, even if we have been advised of the possibility of such damages.

Our liability, in any case, is limited to the amount paid by you for the specific product or service that caused the issue. Firevera Private Limited disclaims responsibility for damages resulting from:

Unauthorized access or alterations to your data.
Interruptions, errors, or delays in the website’s functionality due to technical issues.
Third-party actions or service disruptions that affect your experience with our website or services.

These limitations apply to the fullest extent permissible under applicable law, and some jurisdictions may not allow the exclusion of certain warranties or limitations on liability for incidental or consequential damages. In such jurisdictions, our liability will be limited to the maximum extent allowed by law.

12. Indemnification

You agree to indemnify and hold harmless Firevera Private Limited (operating as Blue Mirae), its employees, affiliates, partners, and licensors from any claims, damages, expenses, or liabilities, including reasonable attorney fees, arising out of or related to your use of the website, violation of these Terms and Conditions, or infringement of any rights of a third party. This indemnification obligation extends to any misuse of content, breach of data security protocols, or actions that lead to reputational or financial harm to Firevera Private Limited. Firevera Private Limited reserves the right to assume exclusive defense and control of any matter subject to indemnification, and you agree to cooperate fully in asserting any available defenses.

13. Amendments

We reserve the right to modify these Terms and Conditions at any time, with or without prior notice. All changes will be updated on this page, and the revised terms will be effective immediately upon posting. Your continued use of the website after any such modifications signifies your acknowledgment and acceptance of the updated Terms and Conditions. We encourage users to periodically review this page to stay informed about any updates or changes.

14. Governing Law and Jurisdiction

These Terms and Conditions are governed by and construed in accordance with the laws of India, ensuring that all interactions, transactions, and disputes comply with the applicable legal framework of the country. Any disputes arising under or in connection with these Terms shall be subject to the exclusive jurisdiction of the courts located in Ghaziabad, India. This means that any legal proceedings related to these Terms must be filed and resolved within the jurisdiction of Ghaziabad, ensuring clarity and consistency in legal interpretation. By using this website, you agree to submit to this jurisdiction and waive any objections related to venue or jurisdiction of these courts.

15. Contact Information

For any queries, complaints, or assistance, please contact us:
Email: support@bluemirae.com
Phone: +91-XXXXXXXXXX
Address: Firevera Private Limited, [Insert Office Address Here], India

By continuing to use the website, you agree to comply with these Terms and Conditions. Thank you for choosing Firevera Private Limited (operating as Firevera Private Limited), where we blend heritage with sustainability.